Fashion
Anna Sawai on Her Shimmering Award Season Finale Moment
"This is the final walk," Anna Sawai says, reflecting on last night's Screen Actors Guild Awards appearance. More like the final victory…
Swedan Margen
I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.
Fashion
I’m Not Saying White Sneakers Are Out, But This Other Anti-Trend Pair Is Officially in for 2025
The debate between black and white sneakers continues to be a hot topic in sneaker culture. While white kicks are often seen as the…
Fashion
How Best-Selling Cookbook Author Caroline Chambers Found the Recipe to Success
Welcome toSecond Life, a podcast spotlighting successful women who've made major career changes—and fearlessly mastered the pivot. Hosted…
Fashion
Lila Moss Just Wore the Easy Spring Outfit Literally Every Londoner Will Reach for This Week
While the official start of spring falls on 20 March, in my mind, the seasonal shift truly begins when Londoners start swapping their…
Fashion
H&M's New Spring Drop Has Me Gasping—9 Items I Just Added to My Basket
As Who What Wear UK's Senior Shopping Editor, it's literally my job to keep on top of the new season buys to make sure I'm reporting back…
Fashion
If You Loved the Chocolate Brown Shoe Colour Trend, Wait Until You See Gwyneth Paltrow’s Spring-Ready Alternative
If you look closely—maybe even squint a little—you’ll notice that Gwyneth Paltrow has quietly thrown her support behind one of spring’s…
Style
An 1887 Opera by a Black Composer Finally Surfaces
In the wake of the murder of George Floyd, in 2020, and the cultural upheavals that ensued, classical-music organizations began including…
Style
The Many Guises of Robert Frost
Robert Frost presented himself as a simple man. Not for him the literary circles of London or the stilted dinner parties of Brahmin…
Fashion
I'm a Fashion Person With Minimalist Style—5 Spring Items I'm Not Wearing Anymore and 5 I Love
Jen Andrews-Cater’s Instagram feed, @jenknowsbestblog, is filled with inspiring styling content. She has self-described "minimal style"…
Fashion
This $45 Waisted Cardigan From H&M Is a Compliment Machine
If compliments are what you're after this spring (whether you're willing to outwardly admit it or not), a waisted cardigan has to be a…
Fashion
Meet the 37 New Zara Items That'll Go Viral and Sell Out Before Spring Hits
If you haven't checked out Zara lately, you should. Or at the very least, you should scroll down to find the brand's best new arrivals for…
Fashion
European Women Have Exceptionally Good Taste—7 Classic Pieces They Rely On No Matter the Season
While we're all for staying on top of the latest trends, there's one thing all of us at Who What Wear are possibly even more obsessed…
Fashion
This 'Boring' Item is My Hardest-Working Wardrobe Staple—8 Classic Ways I'm Wearing it This Year
I think we can all agree that a white t-shirt is a failsafe wardrobe essential, but if I am honest, it is an item I shamelessly take for…
Fashion
It’s My Job to Predict the Biggest Nail Trends, but This Minimalist Manicure Always Looks Expensive
Although I’ve become somewhat of a nail trend expert in recent years, I’m sorry to say, when it comes to my own nails I’m usually a…
Fashion
I've Been Writing About Hair Trends for a Decade—These 21 Iconic Styles Will Never Age
If there's one thing I have learned through writing about hair trends for over 10 years it is that everything really does come back…
Fashion
We're Behind the Scenes at the SAG Awards—All the Refreshingly Candid Pics You Haven't Seen
Reporting on red carpet fashion is kind of my thing. Sometimes I write articles from the comfort of my couch. Other times I'm at events…
Fashion
The Prettiest Red Carpet Looks From the 2025 SAG Awards
It’s been a jam-packed award show season, and we’re not done yet. We kicked off the year with the Golden Globes, where Zendaya wowed in a…
Fashion
If It Were Up to Us, These Celebs Would Win SAG Awards for the Best Beauty Looks
While nominees and guests are abuzz with hours-long glam sessions and glitzy hotel room photoshoots the day of any awards show, we…
Fashion
Spring Awaits With Saks - Julia Berolzheimer
Thank you to Saks Fifth Avenue for sponsoring this post. Dreaming of spring escapes while braving this unusually cold weather? The Saks…
Fashion
If You Want to Guarantee Chicness, I Suggest You Consider This Elevated Jacket Trend
When I’m looking for wardrobe additions to truly elevate my styling, I focus on two key elements: a strong shape and a wearable design. If…
Fashion
Halle Berry Just Wore the Jacket and Skirt Pairing That Can Only Be Described As Incredibly Sensual
How do you keep a blazer from looking too formal or worse, a little stiff? Halle Berry has the answer—and it’s nothing short of alluring.…
Fashion
I Know You're Cool (and Have Celeb-Tier Skin) If You Go to One of These NYC Facialists
What makes a good facial? For some, a luxurious, spa-grade experience ranks second to none; others prefer an array of high-tech devices…
Fashion
I Wore the Biggest Purse I've Ever Seen to Fashion Week—Here's What Happened
In New York, we don’t really drive cars, but we do drive ourselves crazy. It’s part of the charm. Everyone swears there’s too much going…
Fashion
Octavia Morgan Is the First Black Woman to Launch Clean Fine Fragrances at Ulta (and They're So Intoxicating)
With a firm handshake, say hello to Business of Beauty—an exclusive, inside look at each of the incomparable journeys of entrepreneurs of…