Fashion
If You Want to Get in on the Cigarette-Jeans Trend in 2026, *This* Is the Shoe Trend to Do It With
Sometimes, it can take a while to figure out a new denim trend. We get so stuck in our jeans comfort zone, sticking only with straight-leg or barrel, not...
The 6 Shoe Trends Fashion People Will Wear With Leggings, Jeans, and Skirts in 2026
It's a tale as old as time: the clock strikes midnight, marking the start of a new year and the sudden, inescapable desire to overhaul your entire life. While...
COS Is Having an Incredible Sale Right Now—Here Are 30 Pieces Worth Seeing
If you’re spending the final days of 2025 shopping online from the comfort of your own home, you’ve probably noticed the abundance of end-of-year sales, which includes COS. With...
Hold the Ultra Minis—Bella Hadid Just Brought Back This Classic Ugg Boot Style to Wear With Leggings
Just like clockwork, celebrities have descended upon Aspen for their holiday week vacations, dressed to the nines in their warmest, chicest gear to hit the glamorous ski resort's busy...
Louis Vuitton’s Legendary Monogram Celebrates 130 Years With Gorgeous New Special-Edition Bags
If anyone were to name one of the most iconic fashion pieces ever, a Louis Vuitton Monogram bag would undoubtedly be at the top of the list. The Monogram...
27 Cool On-Sale Finds That’ll Make Packing For Winter Trips So Much Easier
Not sure if you've noticed, but practically the entire internet is on sale, as per usual post-Christmas Day. Much of what's on sale falls under the category of winter...
4 Effortless Winter 2026 Outfit Formulas I Swear By
Kaye Bassey is a Who What Wear editor in residence known for her near-decade-long career as a fashion and beauty content creator, influencer, and writer. She recently launch her...
Gen Z Will Be the Ones To Watch in 2026–These Are the 5 Fashion Trends They’ll Be Wearing
Welcome to the Gen Z Mood, where I—Who What Wear UK's 27-year-old social media editor—keep you updated with my mood of the month and the most exciting things I’ve...
I’m Bored of Wearing Jeans Every Day—This Chic Alt Makes Winter Outfits Much More Interesting
I’m not sure if it’s the frosty mornings, the late sunrises, or a combination of the two, but lately I’ve been feeling particularly uninspired when it comes to getting...
Quick PSA: Kate Middleton’s Favorite British Boot Brand Is on Nordstrom—Shop the Chicest Pairs
There's a time and a place for Hunter boots. But when the mud is out in full force, the temps drop, and the wind is searing through our bones,...
