Fashion

December Favorites – Julia Berolzheimer
Kallmeyer Top, Farm Rio Pants, JB x Jennifer Behr Necklace, Chanel Flats (similar here), Hermes Bag (on the RealReal here, similar here) My December favorites reflect the month’s blend of celebration and calm, where...
I Can’t Imagine Wearing This Flat Shoe Style in 2026—This Silhouette Is Modern (Yet Still Classic)
We all know fashion is cyclical, but once the tides change, it's hard even to imagine wearing a certain style, even though it was everywhere not all that long...
How to Dress According to Your Horoscope: The Celestial Guide
Eugénie Trochu is a Who What Wear editor in residence known for her transformative work at Vogue France and her Substack newsletter, where she documents and shares new trends,...
New Years Style Resolutions Are Hard, But These 7 Pieces Will Make Your Wardrobe Feel Brand New Again
While you’re working on your year-ahead vision board and list of goals for 2026, it’s critical that you don’t skip over new years style resolutions––I mean, that’s probably the...
I’m a Shopping Director—Simply Put, Here’s a List of Chic Pieces to Wear in 2026
Welcome to Retail Therapy—Who What Wear Shopping Director Bobby Schuessler's digest of everything that matters in shopping. He spends his days uncovering special gems to elevate a wardrobe, and...
Pretentious Dressing Is Out: 4 Low-Effort Ideas for December
If you're reading this, I think you'll agree with me that fashion is fun. The innovation, the art of it, the unexpected combinations—all of this keeps us creative and...
The 30 Zara Items All My Coolest NYC Friends and I Have In Our Carts
As a New York City resident, I’ve learned that outfit inspiration is everywhere. My most fashion-forward friends and I are always spotting pieces we love while out on the...
I’m Serious: These Specific Boots Have Never Gone Out of Style in 113 Years
Few clothing items can rightfully claim to have been in style for several decades: the Levi's 501, the Barbour waxed jacket, the Hunter rubber boots. But in the case...
Gabbriette! Megan Fox! Charli! “Messy-Girl Makeup” Is My Roman Empire—Here’s Your Ultimate Starter Pack
Some trends arrive quietly and slowly, but there's nothing that caught my eye faster than messy-girl makeup making a comeback. Maybe it's because I love a good smudged eyeliner...
I’ve Studied Alexa Chung’s Winter Capsule Wardrobe–It Wouldn’t Be Complete Without These 5 Buys
There are few style muses I return to as consistently, or as loyally, as Alexa Chung. With an unmatched ability to make even the most of-the-moment trends feel lived-in,...
2026’s Chicest (and Cheapest) French-Girl Staples Are Hiding at Nordstrom—Here’s What I’d Buy
French-girl style has always been less about chasing trends and more about mastering timeless basics—effortless pieces that look chic without trying too hard. Think crisp stripes, tailored layers, relaxed...
I’m Making These 2026 Wardrobe Staples My Entire Personality
If I play my trend-forecasting cards right, I rarely have to change up my look upon entering a new year to ensure my style feels current. Ideally, my finger...