Fashion
Every Cool Watch Celebrities Wore to the U.S. Open in 2025
If you’ve been following the U.S. Open the past few years, you know this is an event that is about way more than tennis. It doubles as a…
Swedan Margen
I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.
Fashion
There's No Question—These 8 Fall Shoe Trends Will Make You Look Rich
One of the great things about fall shoes is that they inherently look expensive. Give me all the suede, calf hair, croc embossing, boots,…
Fashion
I Set the Revolve Search Price Limit at $150 and Found These 44 Chic Gems
I'm officially in a fall state of mind, which means my daily outfits are starting to make a slow autumnal shift. While shopping for some…
Fashion
Classy, Chic, and Highly Requested: These 9 Nail Colors Will Dominate Fall 2025
It's officially my favorite time of year. Yes, I love fall, but not for the reasons you might think. I love it because of the beauty…
Fashion
Move Aside, Suede—6 Fresh-Feeling Fall Trends Gen Z Is Wearing First This Season
Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen…
Fashion
My Sister Is Heading to Paris for a Month—13 French Beauty Products I’m Telling Her to Shop ASAP
My little sister is soon entering her Emily in Paris plotline. No, really, she’s relocating from Chicago to Paris for her marketing job…
Fashion
London's Chicest Hairstylists Say These 5 Hair Colours Will Dominate Autumn
As a beauty editor who has written about beauty trends for a decade, there's a key observation you'll find amongst hairstylists. Many…
Fashion
Turns Out, Salmon-Sperm Skincare Isn't a Fad—Why It's the Unexpected Shortcut to Glowy Skin
After working in the beauty industry for over a decade, it will come as no surprise to learn that I approach most skincare trends and…
Fashion
Miu Miu May Be One of the Hottest Brands Right Now, But These 5 Bags Are Forever Investments
With a surname redolent of everything that luxury craftspersonship stands for, it should come as no surprise that Miuccia Prada, the famed…
Fashion
Must Have Boots - Julia Berolzheimer
This season’s must-have boots include sleek riding silhouettes that pair beautifully with denim and knits, soft suede ankle styles that…
Fashion
Run: Adidas's Lace-Up Ballerina Sneaker Is Finally Back in Stock, and We Can Confirm It's Worth the Hype
I had a nightmare the other day that Adidas didn't exist, and everyone dressed far less cool and had very little sneaker game. When I…
Fashion
Gemma Chan, Rosie HW, Sofia Carson: 11 Celebs Wore This Iconic Foundation at the Venice Film Festival
There's only one foundation that meets (nay, exceeds) virtually every standard for icon status. It's A) recommended by an overwhelming…
Fashion
Meet Sarah Harrelson: The Visionary Founder and Editor in Chief of Cultured Magazine
Welcome toSecond Life, a podcast spotlighting successful people who've made major career changes—and fearlessly mastered the pivot. Hosted…
Fashion
Wearing All-Black Is Great, But This Outfit Color Looks Even Cooler With Sneakers
I love an all-black outfit. It gives an NYC fashion crowd vibe and is easy to throw together, regardless of the pieces you choose to pair.…
Fashion
31 Worth-It Beauty Products Taking Up Space in My 35-Square-Foot NYC Bathroom
Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items. When…
Fashion
The Tan Shoe Trend That Emma Watson Wore Throughout Venice Film Festival
As far as style muses go, in my opinion, Emma Watson sits above the rest.There's something about the actor's refined, preppy aesthetic…
Fashion
If Looking Stylish Is the Goal (Obv), These Affordable Nordstrom Fall Items Are IT
There is certain criteria an outfit must meet for it to be perfect in my eyes. Easy and comfortable is certainly up there, along with…
Fashion
It's Official: This Is the Most Elegant Way to Wear French-Tip Nails This Autumn
Out of all of the nail trends we have seen this season, there's still something so cool-girl coded about a classic French tip design.…
Fashion
This Iconic '00s Bag Is Destined to Reach It Status Again This Autumn
It's clear by now that 2025 is the year of the revived It bag. From the lightweight Puzzle bag to the Fendi Spy, this year, fashion houses…
Style
Why Christopher Marlowe Is Still Making Trouble
Do you know the one about the Jewish guy and the Muslim Turk? They gang up on this Christian friar and strangle him. Then they take him…
Style
Nostalgic Cravings at the Minnesota State Fair
In the lead-up to the Minnesota State Fair, a twelve-day fête of starch and fat which marks the end of every summer, the event’s…
Fashion
Genuinely, This Is the Prettiest Flat Shoe Trend You’ll Ever Wear—Ready Your Jeans
Since fashion collectively toned down the emphasis on heels in favour of flat-footed shoes, I’ve been curating my flats collection with…
Fashion
Autumn Bag Colour Trends to Look Out for This Season
It's heeeere! The time to set aside your raffia totes and summery clutches and replace them with soft suede totes, supple leather purses…
Fashion
My Closet Wouldn't Feel Complete Without Plain Sweaters—23 Styles You'll Get So Much Wear Out Of
If I listed the fall basis I wear the most each season, plain sweaters would rank toward the top. By "plain," I certainly don't mean…