Fashion
Calling It Now: The Specific Color Combos We Spotted at Jil Sander Will Be Everywhere in 2026
When a new designer takes over at the helm of a major fashion house—as is the case nearly everywhere this fashion month with spring 2026…
Swedan Margen
I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.
Fashion
Rihanna Just Gave Birth Wearing a $100,000 Watch—Get a Close-Up Look
Rihanna and A$AP Rocky have just welcomed their third child, a baby girl named Rocki Irish Mayers. They announced the exciting news on…
Fashion
Shopbop Is Filled With Fall Wardrobe Staples—15 Chic Pieces In My Cart Right Now
When I'm online shopping, I like to set little challenges for myself. Today's rule? Curating wardrobe staples for fall from Shopbop—pieces…
Fashion
It's Official: Wearing These Two Colors Together Is the Key to Rich-Looking Fall Outfits
The bustling streets of NYC are filled with stylish people, but the key to looking chic and rich is much simpler than you might think.…
Style
The Mother as Antihero
Sasha Bonét’s matrilineal memoir, “The Waterbearers,” traces the lives of her mother and grandmother: powerful, complicated women whose…
Fashion
Pamela Love on Being a Rebel in the Jewelry Design Space
Welcome to TheWho What Wear Podcast. Think of it as your direct line to the designers, stylists, beauty experts, editors, and tastemakers…
Fashion
Internet Personality Tefi Pessoa Shares Her Most-Anticipated 2026 Trend From the Burberry Show
It's the morning of the Burberry show and somewhere in a central London hotel room, a speaker is blasting Britney Spears. In it, Tefi…
Fashion
This Is the NYC Way to Wear the Anti-Trend Jeans Color French Women Are Obsessed With
If you're at all familiar with French style, you probably have noticed by now that the well-dressed residents of France favor the…
Fashion
These Are the 4 London Fashion Week Trends That You'll See Everywhere in 2026
London Fashion Week is officially over, which means it's time to debrief on everything that's happened and how it's going to impact…
Fashion
Yes, Fashion People Are Still Wearing Leggings, But Only This Specific Style (and Not With Sneakers)
Every few months, whispers begin about leggings being "out," but that statement never comes to fruition, and it never will. Leggings in…
Style
The A.I. Bubble Is Coming for Your Browser
There’s an old business maxim dating to the California gold rush: it’s easier to make money selling picks and shovels to aspiring miners…
Fashion
Actress Selma Blair on Legally Blonde Beauty Malfunctions, Jackie O Bangs, and Her “Goldilocks” Skin Savior
What first strikes me about Selma Blair when we sit down in a lush NYC penthouse isn’t her star power (however palpable it may be), but…
Fashion
Sorry to the Black Pieces In My Closet—I'm Obsessed With This Equally Chic Classic Color for Fall
It's a total cliché but I am a blackaholic when it comes to my outfit rotations. Recently, I have been opening myself up more to another…
Fashion
My Friends Tell Me I have Good Style—I Predict These 29 Chic Zara Finds Will Sell Out This Fall
I’ll cut straight to the chase—Zara’s fall fashion is all I can think about. Not only did I stop in-store twice last week, but I also…
Fashion
Celebs And Fashion People All Own This One Coat Style—And You Can Still Shop It
The longline, floor-sweeping coat has always been a style constant, but this season it’s gone through a decidedly cool upgrade: checks.…
Fashion
Not Leggings and Trainers—This is the Chic Trouser and Flats Combination Gwyneth Wears to the Airport
What do you wear if you’re an A-list celebrity landing in the world’s fashion capital and stepping straight into a day of events? When…
Fashion
Hot Tip: Moto Jackets Are About to Be Replaced By This More Elegant Fall Trend
Thanks to Aubrey Plaza, we'll be replacing moto jackets on all our fall mood boards. The actress recently stepped out in New York City in…
Fashion
I Hate Being Cold—Here Are the Pieces in My Cart to Brave the NYC Weather
I cannot stress this enough: I hate being cold. I'm simply not built for it. Historically, I had no clue how to dress for…
Fashion
The Dark Denim Trend Making a Comeback This Autumn—Five Ways Elite Dressers are Wearing it Now
Few wardrobe pieces prove to be a real touchstone of the trends, cultural mood and taste levels of a particular moment in time like denim…
Fashion
33 New H&M Items for Fall That Look Like Designer
I love a designer clothing find just as much as the next fashion person, but spending thousands of dollars on a fall wardrobe update isn't…
Fashion
This Chic Color Pairing Is Cooler Than Beige and Black and Set to Dominate Fall Outfits
Though fall outfit conversations usually center around neutrals like beige and black, there’s something decidedly fresh about seeing a…
Fashion
*Not* Ankle Boots—The Rich-Looking Shoe Trend That’s Quietly Taking Over for Fall 2025
If you thought ankle boots would always reign supreme in fall wardrobes, think again. This season, there’s a different boot silhouette…
Fashion
Sorry, Cherry! The Coolest New Perfumes Decided Blackberry is Fall's #1 Fragrance Note
So far, 2025 has been defined by all things cherry. I'm talking about "cherry blossom makeup," black cherry lipstick, cherry-red nails,…
Fashion
We're NYC-Based Fashion Editors—Here's Everything We Actually Bought to Wear to NYFW
New York Fashion Week officially wrapped, and we’re all still beaming from the spring 2026 fashion trends, events, spectacles, and street…