I Write About Fashion and Found the Chicest Basics on Sale for Cyber Week at Reformation, Gap, and Madewell

I Write About Fashion and Found the Chicest Basics on Sale for Cyber Week at Reformation, Gap, and Madewell

November 28, 2025 / Swedan Margen /


Black Friday has arrived, so of course I’m shopping—it is my job, after all. I’ve been scanning the sales at all the top retailers for the deals that are actually worth your money, and I can confidently say I’ve scored. Curating the best shopping recommendations is what I do for a living, so it’s safe to say I know a standout item (and sale!) when I see one.

Reformation, Gap, and Madewell are all having epic Black Friday sales, and I found the chicest basics from each to round out your winter wardrobe. Everything from luxe cashmere sweaters to timeless wool coats and Hailey Bieber’s favorite jeans are on major discount, so whether you’re shopping for a loved one or yourself, there’s no better time. And when I say major discount, I mean it—I’m talking 25% off at Reformation and 40% off at both Gap and Madewell. (Just use the code LETSGO for the latter.) So without further ado, I give you the best basics from each Cyber Week sale—happy shopping!

Reformation

Gap

Madewell



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Swedan Margen

I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.

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