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Everywhere I Go in London, the Coolest People Are Wearing This Navy Jumper

By Swedan Margen

Everywhere I Go in London, the Coolest People Are Wearing This Navy Jumper

Now that the coldest season has taken hold, I’ve been keeping a close eye on the knitwear trends emerging across London. As I’ve been scouting out the city dwellers' wardrobes, one thing keeps catching my eye: the chicest Londoners are all gravitating towards the same navy jumper, and it’s not the one you might expect.

Rather than reaching for the classic crew-neck—forever reliable but a touch predictable—the style set has collectively shifted toward a navy V-neck silhouette. With its clean, plunging line, the V-neck flashes just a hint of décolletage, giving this knit a refined, elevated feel without losing any of its effortlessness.

Who What Wear Managing Editor Poppy Nash wears a navy v-neck jumper and with black jeans.

Rendered in rich, timeless navy (a shade already dominating the season), this jumper naturally pairs with everything from slouchy jeans to sharp tailoring. It’s versatile, polished and naturally cool—no wonder it’s become the knit Londoners can’t stop wearing.

Influencer @lizzyhadfield wears a navy v-neck jumper with white jeans and dark brown loafers.

And while the city’s fashion crowd got there first, retailers are quickly catching on. From Reformation’s much-loved Jadey jumper to Uniqlo’s sleek merino version, there are already plenty of covetable options hitting the shelves.

Read on to discover the chicest navy V-neck jumpers worth adding to your winter wardrobe.

Shop Navy V-Neck Jumpers:

Jadey Cashmere Oversized V-Neck Sweater

Reformation

Jadey Cashmere Oversized V-Neck Sweater

Reformation's Jadey cashmere knit is a fashion person's favourite.

Women's Cashmere Merino V Neck Jumper

Rise & Fall

Cashmere Merino V Neck Jumper

Shop this while it's on sale.

100% Merino V Neck Jumper

Uniqlo

100% Merino V Neck Jumper

The ultra-fine 100% merino wool ensures a cosy finish.

navygrey,

While I love this in the dark navy, it also comes in a chic shade of red.

Fine-Knit V-Neck Sweater - Women | Mango United Kingdom

Mango

Fine-Knit V-Neck Sweater

Layer this over a white tee or style this on its own.

Navy Cashmere V Neck Knit

Whistles

Navy Cashmere V Neck Knit

This comes in petite and regular sizes, so you can find your perfect fit.

Beth Regenerative Wool V-Neck

Reformation

Beth Regenerative Wool V-Neck

Style this with denim for an easy and chic day-to-day look.

Kiltane, The Old Town Cashmere Jumper

Kiltane

The Old Town Cashmere Jumper

Be quick! This is on its way to selling out.

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