Fashion
Alexa Demie's Makeup Artist Says These $16-or-Less Drugstore Products Are Staples in Her Pro Kit
Welcome to Drugstore Heroes, a monthly series in which we spotlight the often-overlooked and underhyped drugstore beauty products that…
Swedan Margen
I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.
Fashion
Here's What Fans Wore to Bad Bunny's Residency at Coliseo de Puerto Rico
I've been a huge Bad Bunny fan for years to the point where it's become my personality, so finally seeing him perform during his No Me…
Fashion
The 19 Luxe Nail Colors Fashion People Are Wearing Into Fall (Plus the Ones They're Quietly Retiring)
There's something about the calendar turning over from August to September that makes us want to shrug on our cashmere, unpack the trench…
Fashion
The Summer I Turned Pretty in Paris Has Me Inspired—14 Beauty and Home Items on My Fall Mood Board
Nothing says bummer quite like your favorite show closing in on its very last episode. Even though I'm a fully grown woman in her 30s, I…
Fashion
52 Elegant Fall Fashion Finds That Whisper Wealth But Don't Top $250
One of the best things about a new season is the overwhelming sense of possibilities. A shift in time can inspire us to finally make…
Fashion
From Golden Grey to Butterscotch Balayage, These Blonde Hair Colours Practically Scream Autumn
When it comes to hair colour trends, it's no secret that a lot of us tend to gravitate towards lighter blonde tones in the summer, before…
Fashion
No Offence to Jeans or Trousers, But These 5 Autumn 2025 Skirt Trends are Earning Me So Many Compliments
Of all the pieces that make up a cold-weather wardrobe, it’s often the case that skirts are overlooked in favour of structured jeans or…
Fashion
Jennifer Aniston Just Ditched Her Signature All-Black Outfit for This Surprising Color Trend
When it comes to her style, Jennifer Aniston is nothing if not consistent. Whether she's on the red carpet in New York City or out to…
Fashion
Hold the Brown and Black Jackets—Experienced Shoppers Are Swapping Them for Ones in This Fancy Color
And just like that, it's fall. How do we know? Celebs are wearing jackets in NYC. Specifically, I'm referring to Katie Holmes and the…
Fashion
The Wednesday Hair-and-Makeup Team Shares Their Go-To Products
Welcome to TheWho What Wear Podcast. Think of it as your direct line to the designers, stylists, beauty experts, editors, and tastemakers…
Fashion
Reformation Just Launched Jewelry—Here's What I'm Betting Will Sell Out First
There's a special excitement when one of our favorite brands ventures into something new. A fresh category means a thrilling new chapter…
Fashion
Gasp! Elsa Hosk’s New Tiffany & Co. Engagement Ring Is 100% Trend-Proof
Congratulations, Elsa Hosk and Tom Daly! After ten years together, the pair is officially engaged. Hosk shared the news with her eight…
Fashion
Grace Coddington Reunites With Louis Vuitton for the Dreamiest Travel Capsule Collection
You may recall Grace Coddington's highly covetable Catogram capsule collection with Louis Vuitton, which featured her cats, Pumpkin and…
Fashion
Found: The Perfect Finishing Touch To Your Elegant and Sophisticated Fall Outfits
Everyone loves the idea of "the perfect finishing touch"—a piece that brings an outfit together, making it feel complete and individual.…
Fashion
Sure, Trousers Are a Fall Staple, But IMO, Dresses Are So Much Better—33 Gorgeous Styles From Mango, Reformation, and Anthropologie
Don't get me wrong. I'm all for wide-leg trousers and '90s-inspired straight-leg jeans, but I believe dresses are a severely underrated…
Fashion
Jennifer Aniston Just Wore the ‘90s Black Trouser and Shoe Combo That's Reliably Chic
I've always felt that September shifts the styling mood more than any other month. As the back-to-school energy kicks in, wardrobes often…
Fashion
Suddenly, Celebrities and Stylish People Are Carrying This New Luxury Bag Nonstop
Whilst many of us are taking a slow approach to easing into autumn, the It bag of the season has already been declared. The rise of an It…
Style
“Cashing Out” Examines an Investment Strategy That Profited from AIDS Deaths
As grateful as I am to the director Matt Nadel for making “Cashing Out,” a vital and outstanding film about a terrible time, it also made…
Fashion
5 Elegant, Throw-On Pieces You'll Find in a French Girl's Autumn Capsule Wardrobe
I always find the turn of the seasons a uniquely motivating time to revisit my wardrobe and take stock of what’s really working. I’m not…
Fashion
Balenciaga Just Dropped 10 Wildly Expensive-Smelling Perfumes—Including One
All fragrances create a sense of escape, but the best ones (well, at least in my opinion) catapult you to an entirely different era. The…
Fashion
I'm Dreaming of a Vampy Girl Fall—The 11 Makeup Products I Can't Wait to Wear
Now that the air has officially turned crisp, Wednesday Part 2 has dropped on Netflix, and my local Trader Joe's has all but transformed…
Fashion
Minimalism With a Side of Trend-Forward Chicness Is My Fall Vibe—These 32 Nordstrom Items Will Elevate a Closet
I've been building my fall wardrobe and experimenting with styling existing pieces in fresh ways. I'm describing my fall vibe as…
Fashion
The Fall 2025 Shopping Guide
We're entering an unprecedented time in fashion. Upward of 15 new creative directors will take the helm at the biggest fashion houses,…
Fashion
The New Elite Way to Shop Is Off the Grid and Invite Only
Stylist Lizzie Wheeler's Instagram Close Friends story isn't filled with emotional oversharing or long-winded rants about her annoying…