Fashion
When In New York, Margot Always Comes Back to This Cool-Girl Jeans, Jacket and Shoe Formula
At this point, it can’t be a coincidence—every time she’s in New York, I spot Margot Robbie returning to the same chic outfit formula.…
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coolgirl
Fashion
Yep, This Is Officially the Cool-Girl It Item to Wear to the Airport Right Now
Of all the fashion trends 2026 has given us thus far, none is more perfect to wear to the airport than the one Anne Hathaway was just…
Fashion
Zoë Kravitz Wore the Cool-Girl Shoe Trend That's Ideal For Those London Walks With Harry Styles
Oh, to be on a long walk in London with Harry Styles. Low-key yet chic outfits are what Zoë Kravitz has always gravitated toward, and…
Fashion
The Simple Basic That's Already Defining Cool-Girl Style for Spring
If you've been paying attention to what fashion people are wearing right now, you've probably noticed a subtle but unmistakable shift…
Fashion
FYI: If You Wear This Cool-Girl Accessory Trend With Jeans, People Will Know You Have Good Style
As far as stylish It girls go, no one knows better than Gigi Hadid that accessories can bring even the simplest of outfits to life. Her…
Fashion
Anfisa Is the Cool-Girl Brand About to Go Internet-Viral
Here at Who What Wear, we're lip-balm obsessed. In fact, we've been known to literally spill our bags out on café and dining-room tables…
Fashion
The New Cool-Girl Way to Wear Leggings and Sneakers Is Here, and You Need to See It to Believe It
Let me preface by saying that I highly doubt that when Dakota Johnson left her house to go to Tracy Anderson Method in Studio City…
Fashion
The Disconnected Bob Is the Cool-Girl Cut to Know for 2026—How to Wear It
Has anyone else noticed a big shift in bob hair trends this year? Gone are the days of the sleek, blunt bob haircut. Instead, we're…
Fashion
Dua Lipa Wore the Only Cool-Girl Winter Coat We Want
I'm currently thinking that my only New Year's resolution for 2026 is to be more like Dua Lipa. End of list. At this point, I just don't…
Fashion
I Spent the Last Two Months Assembling a Cool-Girl Gift Guide—26 Nonbasic, Beauty-Centric Gifts
I'm serious about gift giving because my reputation is staked on it. I mean, what kind of beauty editor would I be if I didn't give the…
Fashion
From Cozy Fleeces to Cool-Girl Puffers, These Are the Gifts I'm Giving My Most Stylish Friends
I feel like I blinked, and it's November. Once Halloween came and went, my brain switched to holiday gifting mode—scrolling through gift…
Beauty
Fall’s Next Cool-Girl Haircut Is Officially “The Rama”
Earlier this week, Zohran Mamdani won a record-breaking mayoral race in New York City. The moment also marked the first time much of the…
Fashion
I Need New Eyeglasses—These Are the 30 Cool-Girl Pairs I'm Considering
I’ve been wearing the same silver aviator frames for two years, and I’m growing fatigued of my signature look. I’m ready for something…
Fashion
I Asked Dua Lipa's Manicurist for Cool-Girl Nail Inspo—Apparently, the Wrong-Shoe Theory Is the Secret
Everyone can agree that Dua Lipa, as per a recent Instagram caption, is “never not having fun.” The internet as a whole lives vicariously…
Fashion
5 Cool-Girl Shoes Fashion People in Copenhagen Pair With Jeans
Copenhagen girls, they’re not like us. Jeans aren’t their everyday uniform, but when they do wear them, it always feels like a statement.…
Fashion
The New Prada It Shoe For Fall 2025 Is Here, and It's a Vintagey, Cool-Girl Heel
As a fashion editor, shoe lover, and big Prada fan, the sight of a celebrity wearing a new Prada It shoe completely stops me in my tracks.…
Fashion
5 Cool-Girl Colour Combinations Scandi Women Are Currently Wearing On Repeat
As much as I love summer, I’m now readily anticipating autumn’s arrival and mentally prepping outfits in my head. Denim and trainers have…
Fashion
This Is the Ultimate, Cool-Girl Approved Way to Wear Your French Tip Nails This Season
When it comes to nail trends, nothing has been quite as popular this season as the classic French tip. This understated nail art design is…
Beauty
This Fall, a Pair of Chunky Loafers Is the Ultimate Cool-Girl Staple
Loafers, in all their forms, are a timeless wardrobe essential. For a bit of edge, a chunky loafers are a compelling choice—this twist on…
Fashion
4 Activewear Pieces People in L.A. and NYC Are Ditching—and Their Cool-Girl Replacements
From Pilates classes to the dog park to my Instagram feed, I'm surrounded by activewear inspo 24/7. I live in NYC, but I'm visiting L.A.…
Fashion
We Can't Explain It, But These 6 Fashion and Beauty Brands Give Off the Same Cool-Girl Vibes
Perhaps it's because I'm a former fashion student who now works as a beauty editor, but I have a certain sense of synesthesia when it…
Fashion
This Nordstrom Rack Sale Has So Many Cool-Girl Essentials—These 25 Finds Are the Standouts
When it comes to shopping at Nordstrom Rack, you know the deals are going to be bountiful. I am always telling friends and family about…
Fashion
Don't Buy New Sambas Without Seeing These Cool-Girl Sneakers That Just Launched
Let's be honest, the cult appeal of Adidas Sambas is undeniable, but it's time for a new sneaker obsession—something fresher. Enter: the…
Fashion
7 elegant trainer outfits prove that the cool-girl staple is so much more than just practical
I must admit, although I’m a fashion editor and love boots, flats and heels as much as the next person, I would happily wear trainers…