Sorry Brown, Sorry Black, These 8 Bag Colors Are Taking Your Places in 2026

Sorry Brown, Sorry Black, These 8 Bag Colors Are Taking Your Places in 2026


Although I’m a crazy handbag lady, I have a confession to admit: I’m quite boring when it comes to my purses. I have at least a dozen handbags, and nearly all of them are in boring shades like black and brown. Sure, they’re easier to style than other handbag hues, but sometimes, when I want to inject a bit of color into my spring outfits, I’m craving adding another handbag in my collection—one that feels vibrant, fresh, and fun.

After a bout of doom-scrolling on social media for spring outfit inspiration, I noticed a trend: all the outfits I’d saved, bookmarked, or pinned all had colorful bags in common. From punchy cherry reds to soft matcha latte sage greens, color-forward handbags were popping up everywhere—and instantly making otherwise simple outfits look ten times more interesting.



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Swedan Margen

I focus on highlighting the latest in business and entrepreneurship. I enjoy bringing fresh perspectives to the table and sharing stories that inspire growth and innovation.

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