I Asked My French Friend What She’s Buying on Black Friday—19 Chic Pieces She Sent Me Back

I Asked My French Friend What She’s Buying on Black Friday—19 Chic Pieces She Sent Me Back


If a French woman shopped Black Friday, what would she buy? It’s a question I’ve found myself returning to year after year as the biggest sale event of the calendar approaches. Thankfully, having the chicest French best friend makes solving this puzzle a whole lot easier. When discounts start rolling in thick and fast, it’s easy to lose focus and end up impulse-buying instead of investing. But the French approach—curated, considered, and rooted in timelessness—is exactly the mindset worth adopting right now.

Chloe Butler wearing the on sale Rise & Fall Trench Coat.

French style is built on pieces that never feel trend-led: straight-leg jeans in a deep indigo wash, cashmere turtlenecks that skim the body just so, and outerwear that leans more tailored than technical thanks to its clean lines and muted palette. Accessories follow the same philosophy. Think simple black leather handbags, elegant shoulder bags and spacious totes that carry you through winter with ease. The goal? To cut through the noise of countless Black Friday offers and focus on building a wardrobe of enduring staples.