Have Fashion People Moved on From Colourful Trainers? I Can See This Non-Boring Neutral Is Ruling

If I’m ever in need of new-season trainer inspiration, my first port of call is always the models. Privy to the latest fashion collections—and thus well clued-up on the key trends set to ripple out—this specific style set also knows a thing or two about making off-duty dressing chic. As such, they’re one of the most reliable sources I’ve come across when it comes to spotting the trainer trends worth knowing.

After last year’s wave of vibrant, colourful kicks, I’ve been curious to see what would come next. This week, Gigi Hadid answered my question in one swift step, debuting the non-boring neutral trainer trend I can see being everywhere very soon.

Selecting a warm, brown trainer with a supple suede finish, Hadid’s chic shoes were polished enough to feel elevated yet still grounded in wearability. More sophisticated than the rainbow-bright styles that dominated past seasons, but far more interesting than the plain white pairs that preceded them, brown suede trainers are quietly positioning themselves as autumn’s most desirable shoe.

The trend first gathered momentum when Miu Miu and New Balance’s (now sold-out) collaboration exploded onto the scene, and the appetite has only grown since. Dries Van Noten and COS were early adopters, and now the style is cropping up everywhere—from H&M, Massimo Dutti and Zara to the collections of Chloé, Jacquemus and Rick Owens, too.