Fashion
I'm Known for Spotting It Bags—This New Style Is Poised to Reach Cult Status in 2026
I don't like to toot my own horn, but I'm really good at predicting which designer bags will become It accessories. Usually, it happens…
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Fashion
Fashion
Sorry, V-Necks—This Elevated, Warmer Jumper Trend Is My Go-To for Looking Chic in Winter
Trying to find the equilibrium between warmth and elegance at this time of year ultimately comes down to one thing: a knitwear rotation…
Fashion
I'm in My 40s and My Daughters Are in Their 20s—We Agree These 17 Beauty Products Are A++
Tennille Jenkins is a Who What Wear Editor in Residence and Los Angeles–based beauty, wellness, and fashion expert who is on a mission to…
Fashion
Ethereal! Spicy! Sparkling! Mario Dedivanovic's Exclusive Guide to Upscale Holiday Glam
For beauty fanatics, there’s nothing quite as exciting as getting a backstage look at your favorite celebrity glam moments. Slip on your…
Fashion
Zara Larsson's Tour Makeup Is All Over My FYP—14 Products to Re-Create Her Extraterrestrial Siren Glam
Maybe it's because I do this for a living, but my TikTok FYP is inundated with beauty content. Five years ago, during the height of the…
Fashion
Not Black, Not Silver—This is the Unexpected Shoe Trend Sofia Richie Favours Instead
I’m hardly the only one who’s been paying a little extra attention to Sofia Richie Grainge over the past few years. Firmly cementing…
Fashion
Sorry, Blanket Scarves: Dakota Johnson's Replacement Is the Secret to Elegant Outfits When It's 30º or Lower
If you like quick and easy solutions, you've come to the right place. Dressing in the winter, especially when the temperature dips below…
Fashion
Everyone I Know Low-Key Raves About This Activewear Brand, so I Tried It for Myself—Now I'm Obsessed
Every year for the last five years, my cousins, sister-in-law, and brother have all requested "anything from Vuori!" for Christmas. Their…
Fashion
The Bride Wore Danielle Frankel and Vintage Ralph Lauren for Her Wedding at Blackberry Farm
Welcome to Who What Wear Weddings, the destination for style-minded weddings. Expect insightful tips straight from the newlyweds,…
Fashion
Sorry, Not Sorry—These Iconic ‘90s Outfits Prove Winter Dressing Was So Much Chicer Back Then
It was the best of times (sleek minimalism, distinct sub-cultures and Karl Lagerfeld at Chanel), it was the worst of times (gaudy…
Fashion
Gift Guide: Small Luxuries - Julia Berolzheimer
Sometimes the most meaningful gifts are the ones they might not think to buy for themselves. A touch of shimmer, a favorite scent, or a…
Fashion
10 of the Best Uniqlo Basics
With 2026 right around the corner, it's time to stock up on some easy basics that'll support your wardrobe next year. As a Los Angeles…
Fashion
If You Want to Look Elegant Instead of Sporty in Leggings, This Is the Winter Trend You Need
If you're tired of wearing leggings with a puffer or sweatshirt this time of year, and are seeking more elevated winter legging outfits,…
Fashion
They're Here: The 30 Best Zara Coats, Scarves, and Boots of Winter 2026
Anyone who shops at Zara regularly would probably agree that it does every season of the year well, but if you ask me, Zara really excels…
Fashion
Every Outfit I Wore Last Month: November - Julia Berolzheimer
Valentino Jacket (similar here) & Shirt (old, similar here and here), Hermes Belt, Doen Pants, Chanel Flats (similar, less expensive…
Fashion
Spotted in Tokyo: Every Naturally Skilled Dresser's Go-To Cure For Winter Denim Fatigue
I can't be the only person going into winter already feeling signs of denim fatigue. All fall I've been wearing jeans day in and day out,…
Fashion
Forget Sequins and Pumps: This Margot Robbie Holiday Party Outfit Is Going on Our Moodboards Instead
When it comes to holiday parties, it's easiest to just wear head-to-toe red or cover yourself entirely in sequins. It's fun to be festive…
Fashion
Okay, There Are Less Than 24 Hours Left to Shop Revolve's Sitewide Sale—11 Items That You Should Care About
For one day and one day only—shop 20% off winter 2025 essentials with Revolve. The sitewide sale includes elegant new arrivals from…
Fashion
I’m a Shopping Expert Living in L.A.—26 Chic Presents I’m Gifting to My Fellow Angelinos
I've lived in L.A. for over 15 years now which I think officially makes me an Angelino. The allure of the Southern California way of life…
Fashion
How a Simple Yet Incredibly Chic Loafer Style Built This Brand
Welcome toSecond Life, a podcast spotlighting successful people who've made major career changes—and fearlessly mastered the pivot. Hosted…
Fashion
Better Than Your Go-To Red Lip: This Holiday Makeup Will Make You Look 11/10
Welcome to Beauty's Night Out, a series dedicated to the need-to-know beauty conversations dominating the nightlife scene. Expect a first…
Fashion
The 2025 Luxury Report: The Brands, Items, and Trends Defining Designer Fashion
This year was the year of creative director debuts, as over 20 designers took the helm at the biggest fashion houses across the industry.…
Fashion
The 2025 Gen Z Best-Dressed List: See The Stars Defining a New Era of Style
Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen…
Fashion
Nobody Does Minimalist Dressing Like Gwyneth—4 Pared-Back Party Looks I’m Copying Now
I’ve always considered myself a minimalist dresser. My dream outfit consists of little more than a perfectly crisp shirt and an excellent…