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Text Marketing: Mobile Money or Major Fail?
Text message marketing is kinda like the new kid on the block for businesses. It’s cheap, easy, and gets the job done better than some of the old-school methods....
Elon Musk’s A.I.-Fuelled War on Human Agency
Not long ago, the American public could have been forgiven for thinking of Elon Musk’s vaunted Department of Government Efficiency (DOGE) as a version of a familiar Republican cost-cutting,...
February Car Market Analysis
The car market closed in February with remarkable achievements, solidifying its position as a vital component of economic growth and innovation. With a surge in registrations, February marked a...
The Nocturnal Masterwork “Toute Une Nuit” Comes to Light
When Chantal Akerman’s “Jeanne Dielman, 23 quai du Commerce, 1080 Bruxelles”—proclaimed the best film of all time in Sight and Sound’s 2022 poll—premièred at the Cannes Film Festival, in...
Brand Protection 101: How to Lock Down Your Business Name
Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your brand. Protecting your business name isn’t...
Cease and Desist: When to Send the Legal Equivalent of ‘Back Off’
Ever had someone step on your toes, legally speaking? That’s where a cease and desist comes into play. It’s like a formal way of saying, ‘Hey, cut it out!’...
The L.A. Chefs Keeping Their Neighbors Fed
On the Tuesday morning in January when Los Angeles began to burn, the Santa Ana winds whipped hard at Courtney Storer’s driveway gate, at the edge of the city’s...
The Art of the Crossword
How do you build a crossword? In this hour-long seminar, the puzzle constructors Natan Last and Robyn Weintraub provide a hands-on guide, detailing how to curate word lists, use...
Fifty Weird Years of “Saturday Night Live”
It is customary for a person in a situation like mine—preparing to hold forth on “Saturday Night Live”—to divulge which performers would make his ideal cast. The gist of...
Rea Irvin’s “Eustace Tilley” at One Hundred
A hundred years ago, The New Yorker emerged from the Jazz Age dreams of two young journalists, Jane Grant and Harold Ross. Fresh from their time in Paris during...
An Arachnophobe Pays Homage to the Spider
Back in my footloose twenties, I lived for a year in Costa Rica, where I worked at a school in the central highlands and worked even harder, by reluctant...