Skipping HawkeFest Is A Costly Mistake

Skipping HawkeFest Is A Costly Mistake

There’s a time to sit behind a screen and a time to show up. HawkeFest is the latter. My take is simple: if you care about growth, missing HawkeFest is a mistake. In-person connection, real conversations, and live energy move business forward faster than any feed or inbox. That’s why I host it on October…

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Stop Following Passion, Find Purpose You’re Good At

Stop Following Passion, Find Purpose You’re Good At

We love to tell people to follow their passion. It sounds inspiring. It also sets a lot of people up for frustration. As Erik Huberman, a founder and operator who’s seen what actually works, I’m taking the other side. Passion alone is not a plan. Purpose is the plan, and it lives where skill and…

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8 content patterns that signal you’re ready for a bigger audience

8 content patterns that signal you’re ready for a bigger audience

You spend months, sometimes years, creating content for a small group of loyal readers, listeners, or followers. Then something starts to change. The comments get more thoughtful. People begin sharing your work without being asked. Conversations shift from “What do you do?” to “I’ve been following your content for a while.” For entrepreneurs, content often…

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5 ways to protect your mental bandwidth as a founder

5 ways to protect your mental bandwidth as a founder

If you’ve ever found yourself answering Slack messages at midnight, checking analytics before your feet hit the floor in the morning, or mentally replaying a customer complaint during dinner, you’re not alone. One of the least discussed realities of entrepreneurship is that your biggest constraint is often not capital, talent, or even time. It’s mental…

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6 ways young professionals in tech can find useful podcasts

6 ways young professionals in tech can find useful podcasts

If you’ve ever opened a podcast app and felt overwhelmed by thousands of options, you’re not alone. For young professionals in tech, podcasts can be one of the most efficient ways to stay informed, learn from industry leaders, and discover new ideas during a commute or workout. The challenge isn’t finding podcasts. It’s finding the…

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5 habits that keep founders sharp when everything feels chaotic

5 habits that keep founders sharp when everything feels chaotic

If you’ve been building a company for any length of time, you’ve probably had weeks where everything seems to break at once. A key hire quits. Customer acquisition costs spike. A product launch slips. Investors ask tough questions at exactly the wrong moment. The reality of entrepreneurship is that chaos is not an occasional disruption.…

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7 ways to write online without sounding like a personal brand cliché

7 ways to write online without sounding like a personal brand cliché

If you’ve spent any time on LinkedIn, X, or creator-focused newsletters lately, you’ve probably noticed that much of the online business world sounds strangely similar. The same humblebrags. The same productivity revelations. The same “I quit my job and learned this one shocking lesson” posts. For founders trying to build credibility, that creates a challenge.…

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Stop Letting Marketing Fear Run Your Business

Stop Letting Marketing Fear Run Your Business

I grew up around entrepreneurs who believed work should teach you, and then you build something of your own. That mindset shaped how I see marketing. My take is simple: most brands don’t fail because of bad products; they fail because they hide behind marketing fear. Marketing fear looks like delaying decisions, outsourcing judgment to…

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Steadfast: Inside Christopher Combs’ Strategic Legal Approach

Steadfast: Inside Christopher Combs’ Strategic Legal Approach

Criminal accusations can often carry a heavy burden that extends far beyond the legal realm. They can impact careers and reputations, and even harm family structures. Missouri and Illinois criminal defense lawyer Christopher Combs built his practice, Combs Waterkotte, to guide individuals through what may be the most stressful period of their lives, and he…

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8 ways to balance job searching and starting a side business

8 ways to balance job searching and starting a side business

If you’re job hunting while trying to build a side business, you’re probably familiar with a unique kind of mental tug-of-war. One hour you’re tailoring resumes and preparing for interviews. The next, you’re brainstorming product ideas, reaching out to potential customers, or tweaking your website. Both pursuits demand energy, optimism, and persistence. Both can feel…

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Stop Saying AI Replaced Your Brand Strategy

Stop Saying AI Replaced Your Brand Strategy

Let’s kill a lazy myth: AI didn’t make brand strategy obsolete. The idea that designers or strategists are “going out of business” misses what brand work actually is. A brand isn’t a logo factory. It’s a system that ties your promise, your product, and your purpose together—and then shows up the same way across every…

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