Taylor Swift’s Super Bowl Jewelry Look Included TikTok’s Favorite Bracelet Trend
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While cheering on Travis Kelce at Super Bowl LIX on Feb. 9, 2025, Taylor Swift’s team spirit was all in the details. The singer, who mingled with Ice Spice, the Haim sisters, and more during the game, stacked up on sparkly jewelry, including trending pieces featuring ruby stones to nod to the Kansas City Chiefs’ colors.
The “Fortnight” singer kept her game day outfit simple, wearing jean shorts, a white Alaïa bodysuit, a Saint Laurent blazer and Paris Texas over-the-knee boots. This outfit formula created a canvas for Swift’s accessories to do the talking: The 14-time Grammy winner carried a cherry red Givenchy handbag and dripped in diamonds and rubies.
Swift, notably, co-signed a jewelry trend that’s garnered over five million posts on TikTok by wearing a dainty diamond hand chain by Logan Hollowell. On the app, shoppers compare styling tips for a more-is-more, layered effect that adds sparkle to the entirety of the hand, rather than just the wrists and fingers.
Taylor Swift wears Logan Hollowell’s Eau de Rose Cut Iris Diamond Hand Chain at the Super Bowl LIX on Feb. 9, 2025.
Photo by Jamie Squire/Getty Images; Courtesy
Logan Hollowell’s Eau de Rose Cut Iris Diamond Hand Chain, seen on Swift, is a luxury iteration on the trend with its five diamonds that stud the chain connecting the piece’s finger loop to the attached bracelet, all done in 18 karat gold.
Swift also wore ruby-studded bracelets and rings by Effy Jewelry and a gold Cartier watch. Eagle-eyed fans were quick to notice that her necklace was the same custom ‘T’ chain by Lorraine Schwartz she wore around her thigh to the Grammy Awards on Feb. 2.
Taylor Swift repurposed the custom Lorraine Schwartz ‘T’ chain she worn on her leg to the Grammy Awards as a necklace for the 2025 Super Bowl.
Photo by Axelle/Bauer-Griffin/FilmMagic; Photo by Gregory Shamus/Getty Images)
Swift regularly weaves personal detail into her jewelry styling, particularly for game days: During last year’s Super Bowl Swift wore Stephanie Gottlieb’s diamond choker, a Stephanie Gottlieb 87 necklace (a tribute to her boyfriend), Shay Jewelry rings, The Last Line heart earrings, a Retrouvai ring, Shahla Karimi rings, and Jacquie Aiche’s diamond ear cuff and initial hoop. On top of sparkly diamond details, her jewels channeled the Chiefs’ signature colors with ruby stones and gold hardware.
Below, more Swift-approved jewelry pieces you can shop now.
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More Jewelry Worn by Taylor Swift to Shop Now
Mejuri Heirloom Ring
Price upon publish date of this article: $648
Swift wears Mejuri’s Heirloom Ring to the AFC Championship Game on Jan. 28, 2024.
Getty Images
Bonbonwhims Heart Gumdrop Tennis Necklace
Price upon publish date of this article: $158
Taylor Swift and Travis Kelce seen in New York City on December 28, 2024. Swift wears earrings from De Beers Jewellers and a necklace from Bonbonwhims.
TheStewartofNY/Getty Images
Vivienne Westwood Grace Bas Relief Earrings
Price upon publish date of this article: $165
Taylor Swift wears Vivienne Westwood earrings for the game between the Kansas City Chiefs and the New Orleans Saints on Oct. 7, 2024.
Icon Sportswire via Getty Images
Vitaly Shimmer Necklace
Price upon publish date of this article: $135
Taylor Swift wears Vitaly’s Shimmer necklace on Sept. 15, 2024.
Icon Sportswire via Getty Images
Swift is seen celebrating the Chiefs’ 2024 Super Bowl win wearing a Stephanie Gottlieb tennis necklace.
Ezra Shaw/Getty Images
Taylor Swift wears David Yurman Chatelaine Heart Stud Earrings on Nov. 10, 2024.
Photo by Jamie Squire/Getty Images
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Meet the Author
Claire Sullivan is the Senior Beauty and Lifestyle Commerce Editor for Footwear News and WWD, where she writes and edits beauty, fashion and lifestyle stories. She has over eight years of experience as a writer and editor for national media outlets including Martha Stewart Living, Martha Stewart Weddings, InStyle, and Byrdie. She keeps her finger on the pulse of all things related to beauty and wellness, as well as the latest shopping trends and clothing brands. At WWD, Sullivan regularly reports on Taylor Swift’s style.
