This Transformative Perfume Brand Delivers Mood-Shifting Fragrances That Smell Incredible
I’ll be the first to admit that I find it very hard not to stash perfume. Not only do the beautiful bottles and luxurious packaging appeal to my inner beauty magpie, but I am a firm believer in how transformative fragrance can be. As such, my desk is something of a revolving door of perfumes, with each month me tweaking my assortment to account for the season, trending notes, and my mood at the time.
As a beauty editor, I am of course incredibly lucky to be sent lots of new perfumes to try, and I’ve lost count of the number of bottles that arrive from heritage fragrance houses to niche perfumes or underrated perfume brands—each promising to deliver emotion, personality and transformation in a single spritz. However, I have to be honest and say that while there are so many lovely scents, very few brands genuinely shift the dial on my mood, but Vyrao is one of those rare exceptions.
Founded in 2021 by Yasmin Sewell, a renowned fashion and creative director, Vyrao was born from Sewell’s desire to create a fragrance house grounded in wellbeing and energetic health. Rather than pretty bottles of scent, she envisioned her perfumes to be tools for healing, drawing on precious natural ingredients selected for their therapeutic benefits and ability to boost positive energy, AKA neuroscents.
Not only did the concept itself draw me in, but on smelling some of the best Vyrao perfumes, one thing became immediately clear. Yes, each and every one of these perfumes acts like a mini mood-shifting ritual, but they do so while being innately wearable. You might be in the mood for a scent that’s grounding, uplifting or comforting, and while Vyrao will deliver on that neuro transformation, they do so while ensuring that you smell damn good too. Plus, each and every one of the bottles contains an energetically charged herkimer diamond crystal by Vyrao’s in-house healer.
Ahead, my pick of the best Vyrao perfumes to make space for on your fragrance shelf
The Best Vyrao Perfumes
1. Vyrao Ludeaux
Vyrao
Ludeaux Eau de Parfum
Key notes: Peach skin, osmanthus, ambrette, latex, magnolia flower, jasmine, amyris, ambrox, musk, tonka bean, sandalwood
While everyone’s fragrance tastes are so varied, I’m going to put my neck on the line and say that Ludeaux is something of a crowd-pleaser of a perfume. Yet please don’t mistake that for me saying that this perfume is a nondescript scent—in fact, it’s the first Vyrao scent that had me double-take to smell my wrist twice. This is like a skin scent on steroids. It’s creamy and comforting, yet bright with juicy peach and a rather unexpected latex accord. (Cheeky yet delightfully modern.) It’s fresh, flirty and somehow glows with vanilla sweetness, yet once it’s settled into your skin, there’s a soft milkiness and woody depth that makes it feel warm and cosy.
2. Vyrao The Sixth
Vyrao
The Sixth Eau De Parfum
Key notes: Juniper berry, angelica root, gentian absolute, wormwood, fennel, apple, pink peppercorn, cypress oil, oakwood, oakmoss, patchouli, fir balsam, cedarwood
This is described as Vyrao’s mindfulness and intuition scent, and I like to think of it as my clarity fragrance—the perfume I reach for when my mind feels too frazzled to focus. It’s crisp and herbal, like taking a deep breath in the middle of a pinewood forest, but develops into something a little warmer and woody with time. I don’t tend to gravitate towards very green or herbal perfumes, but this cleverly threads more comforting notes like patchouli, apple and pink peppercorn through the more verdant elements to offer a grounding element. It clears away mental fog in moments and offers a wearable moment of calm, no matter what’s going on in your day.
3. Vyrao Mamajuju
Vyrao
Mamajuju Eau De Parfum
Key notes: Nutmeg, black pepper, saffron, cardamom, pink pepper, olibanum, living red clay, rum, sandalwood, vetiver, cedarwood, geosmine
The fragrance equivalent of a great big hug, Mamajuju is a warm and grounding scent that’s perfect for days when all you want to do is curl up on the sofa under a cashmere blanket. Although it would be beautiful all year round, there is something about this one in particular that screams winter to me. It’s rich in spices like saffron, cardamom and nutmeg that evoke that feeling of sitting around an open fire during the festive season, while red clay and rum give it an almost nostalgic depth. If you want a fireplace fragrance that will envelop you in its warmth, then this is it.
4. Vyrao Ludatrix
Vyrao
Ludatrix Eau de Parfum
Key notes: Lipstick, sichuan pepper, ambrette, latex, rose, orris, olibanum, ambrox, musk, sandalwood, cedarwood
Soft, powdery perfumes tend to be my jam, so it was as much of a surprise to me as anyone that this power player of a perfume has become one of my most reached-for Vyrao perfumes. There is no getting around the fact that this is an incredibly sexy scent, and while there are all the markers of a classic date night perfume (rose, sandalwood, musk), this is a decidedly modern take on the category. It’s glossy, assertive and basically like a power suit in a bottle—much in part to the almost lacquered notes of lipstick and latex. If I want to feel assertive and in charge, then this is the perfume I’ll be dousing myself in.
5. Vyrao Sun Rae
Vyrao
Sunrae Eau De Parfum
Key notes: Bergamot, lemon, turmeric leaf, turmeric root, fresh ginger, cardamom, black pepper, vetiver, sandalwood, amber, musk
Sunshine in a bottle, this is a joyful blend of uplifting citrus notes and zesty spices. Before spritzing this one, I was expecting a typical kind of holiday scent that would be all sun cream and coconut. And while it does capture that kind of carefree spirit of a beachy perfume, this is a lot more energising and herbaceous. The bergamot and lemon notes feel tart and freshly squeezed rather than saccharine, and the fresh ginger and cardamom really spring to the forefront to add a really uplifting zing. It might be grey and cold outside, but this is a beautifully optimistic perfume that feels like stepping into bright light.
6. Vyrao Witchy Woo
Vyrao
Witchy Woo Eau De Parfum
Key notes: Moroccan orris, thorny rose, nutmeg, cinnamon, black pepper, frankincense, opoponax, white musk, patchouli, sandalwood, carrot seed
A brand bestseller and the epitome of an energy scent, Witchy Woo is a truly unique perfume and really bookmarks Vyrao as innovators in the fragrance category. The name really does capture the spirit of this scent, which is deep, mysterious and ritualistic. Imagine throwing on your floatiest dress, lighting a candle and wandering barefoot through the woods at night to celebrate your inner power. In terms of specific notes, there’s smoky rose, heady patchouli and grounding nutmeg—all of which smell like they’ve been mixed together in a hundred-year-old cauldron and tossed on the fire (in the best way, of course). It’s creative, inspiring and unexpected yet feels grounded too. You’ll have to smell this one for yourself to believe it.
Shop More Vyrao Perfumes:
Vyrao
I Am Verdant Eau De Parfum
Key notes: Bergamot oil, cyclamen, frankincense, iris, orange flower, black pepper, white musk, juniper wood
Bright, green and crisp, this delicate and fresh perfume captures the optimism of new spring days and the verdancy of grass after rainfall.
Key notes: Vetiver, cedarwood, frankincense, angelica seed, juniper wood, elemi, iris
A perfume for inner strength, this is a scent that whispers rather than shouts with calm and grounding notes of musk and woods that sit close to the skin.
Vyrao
Free 00 Eau De Parfum
Key notes: Lemon, mandarin, orange flower, jasmine, vanilla, sandalwood, waterlily, musk
Described as a perfume for liberation and sensuality, this is a fresh and almost meditative scent with notes of citrus and clean florals for an unburdened and uplifting feel.
Vyrao
Georgette Eau De Parfum
Key notes: Turkish rose, sandalwood, patchouli, pink pepper, black tobacco, violet leaf
Soft, sensual and plush, I can absolutely see why Vyrao has coined this their self-love perfume. The blend of rose and pink pepper is warm, spicy and delicate with a depth that feels nurturing rather than dramatic.
If you want to try some of Vyrao’s best perfumes, this perfume discovery set allows you to try a selection before buying a bottle of your favourite.
